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[WM]: NEC Selects Drakes Bay as Exclusive Agent for Digital Watermarking Intellectual Property Licensing
Title: NEC Selects Drakes Bay as Exclusive Agent for Digital Watermarking I= ntellectual Property Licensing
NEC Selects Drakes Bay as Exclusive
Agent for Digital Watermarking= Intellectual Property Licensing. Includes Fundamental Ingemar J. Cox Patent= s in Spread
Spectrum Watermarking Techniques SAN FRANCISCO--(BUSINESS WIRE)--March 20,
2006-- Drakes Bay Company announced today it is the exclusive agent for licensing = an extensive intellectual property
portfolio in digital watermarking owned = by NEC Corporation. The digital watermarking patent portfolio consists of 48
granted U.S. and international patents and 24 patent applications for embedding and detecting digital watermarks in audio,
image and video files.= The patents include the earliest watermarking patents by Ingemar J. Cox,
Ph.D. Please direct all inquiries to Drakes Bay Company. Digital watermarking is the ability to permanently embed and
detect data
within audio, image or video digital content that is imperceptible and difficult to extract or read with out the correct
cryptographic key. It
provides media companies and individuals with the ability to protect copyrighted content without relying on client digital
rights management
software.
Digital watermarking is a key enforcement component of the new digital medi= a and rights management markets enabled by the
Internet and wireless devices.= Digital Rights Management software and services are expected to grow from
$600 Million in 2004 to $2 Billion in 2009 according to the market research= firm Digital Tech Consulting Group, Inc.
"We are very pleased to have such an important and extensive patent
portfolio to represent," said Joseph W. Jennings, of Drakes Bay Compan= y. "Digital watermarking is important because
it is the best consumer
experience for enforcing copyrights in all forms of digital media."
"These patents enable copyright enforcement without client software. T= hey enable a highly scalable set of forensic
solutions based on actual business= and consumer transaction records without any consumer experience of the
technologies or the processes," said Jennings. Drakes Bay Company Drakes Bay Company is a technology monetization and
optimization firm serving industry leaders in market development and licensing for intellectual property portfolios in
emerging technology, consumer and enterprise markets. More information on Drakes Bay Company can= be found at
www.drakesbaycompany.com. All company names and product names that appear in this press release are
trademarks or registered trademarks of their respective companies. Contacts Drakes Bay Company Joseph W. Jennings,
415-552-8808 jjennings@drakesbaycompany.com
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